Level 6 Unit Certificate in International Marketing (RFQ)

The ABMA Education Level 6 Unit Certificate in International Marketing (RFQ) is an advanced qualification designed for professionals seeking to deepen their understanding of marketing strategies in a global context. This course spans 20 hours and is ideal for those looking to enhance their skills in navigating and succeeding in international markets, providing a solid foundation for career advancement.

Course Structure and Learning Outcomes

Unit Content and Objectives

By the end of this unit, a learner will be able to:

1. Analyse the role of marketing during expansion from domestic markets to a globalised market
2. Evaluate marketing strategies and tactics used by organisations to expand from a domestic market to a global market
3. Assess the influence of external factors in a globalised marketing context
4. Evaluate models, concepts, and frameworks used in global marketing

Course Delivery

Self-Paced Learning Format

This is a self-paced course, offering flexible access to all course materials through an online learning platform. Learners receive tutorial support to guide them in meeting the required standards for this Level 6 certificate.

Assessment Method

Written Assessments – No Examinations

There are no examinations in this course. Instead, learners complete written assessments for the unit, which are evaluated by ABMA’s examiners.

Who is this Course For?

Target Audience and Entry Requirements

This course is open to anyone interested in obtaining an Ofqual-regulated Unit Certificate in International Marketing at Level 6. To ensure success, applicants should meet the following criteria:

1. Academic Qualifications:

   • Three A levels, or equivalent, at pass or above
   • A Level 3 qualification in business
   • An internationally recognized equivalent qualification

2. Mature Learners: Career profiles will be considered to assess suitability for Level 6 studies.

3. English Competency:

   • CEFR Level B2
   • Pearson PTE Level B2
   • IELTS 5.5 or equivalent

Career Path and Progression

Further Learning Opportunities

Upon successful completion, learners can progress to other units at Level 6 to earn a Level 6 Diploma in Business Management (RFQ). A total of six units are required to achieve this full diploma, providing a comprehensive foundation for senior roles in international marketing and business management.

Summary

The ABMA Education Level 6 Unit Certificate in International Marketing offers a deep dive into global marketing strategies, equipping learners with the knowledge and skills necessary to navigate and succeed in international markets. With flexible, self-paced learning and no examinations, this course is ideal for professionals aiming to advance their careers in global business.